There's really not much need to elaborate on the above graphic. Michael Varda, from Craft Beer Advisory Services, nails it. CBAS help breweries understand their customers in every way possible – why they visit, what they want, how to attract new customers, and how to use data to create experiences that keep them coming back.
Read MoreYou already know we love physical menus. We’ve conducted prior studies that demonstrate the standalone value of physical menus and the benefits of offering this option as part of your overall menu strategy. We are also strong advocates for providing food in taprooms. When someone asked us, 'Are breweries with food more likely to have physical menus?' we knew we had to investigate.
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